El jurado de esta categoría premió a un total de 66 piezas entre las que ganaron 1 GP, 15 Leones de Oro, 19 de Plata y 31 de Bronce.
El Grand Prix fue para la pieza Monty’s Christmas desarrollada para el anunciante John Lewis Partnership para la agencia Adam&Eve DDB, Londres.
Entre los países latinoamericanos solo dos consiguieron galardones, Brasil 9 (4 Oros, 5 Platas) y Argentina un León de Oro. A continuación la lista de ganadores:
| Film Craft Lions Winners | ||||||
| Title | Advertiser | Entrant / Agency | Country | Production Company | Prize | |
| MONTY’S CHRISTMAS | JOHN LEWIS PARTNERSHIP | ADAM&EVEDDB London | UNITED KINGDOM | BLINK PRODUCTIONS London | Grand Prix | |
| THIS GIRL CAN | SPORT ENGLAND | SOMESUCH London / FCB INFERNO London | UNITED KINGDOM | SOMESUCH London | Gold Lion | |
| 100 | LEICA GALLERY SÃO PAULO | STINK Sao Paulo / F/NAZCA SAATCHI & SAATCHI São Paulo | BRAZIL | STINK Sao Paulo | Gold Lion | |
| THE OTHER SIDE | HONDA | SOMESUCH London / WIEDEN+KENNEDY London | UNITED KINGDOM | SOMESUCH London / STINKDIGITAL London | Gold Lion | |
| THE OCEAN | CONSERVATION INTERNATIONAL | TBWA\MEDIA ARTS LAB Los Angeles / MAL FOR GOOD Los Angeles | USA | @RADICAL.MEDIA Santa Monica / BEACON STREET STUDIOS Los Angeles | Gold Lion | |
| 37 DAYS | ATLANTIC GROUP | LEO BURNETT FRANCE Paris | FRANCE | QUAD PRODUCTIONS Clichy / LA CAVALERIE Montreal | Gold Lion | |
| 100 | LEICA GALLERY SÃO PAULO | STINK Sao Paulo / F/NAZCA SAATCHI & SAATCHI São Paulo | BRAZIL | STINK Sao Paulo | Gold Lion | |
| EVERY DAY IS DAY ONE | SAMSUNG | 72ANDSUNNY AMSTERDAM | THE NETHERLANDS | SMUGGLER London / EXIT FILMS Melbourne | Gold Lion | |
| PIANO | DIAGEO | PAPAMUSIC Buenos Aires / SANTO Buenos Aires | ARGENTINA | REBOLUCION Buenos Aires | Gold Lion | |
| EVERYONE IS GAY | MIX BRAZIL CULTURAL AND DIVERSITY ASSOCIATION | NEOGAMA BBH São Paulo | BRAZIL | HUNGRY MAN São Paulo | Gold Lion | |
| THE OTHER SIDE | HONDA | FACTORY London / WIEDEN+KENNEDY London | UNITED KINGDOM | SOMESUCH London | Gold Lion | |
| BIRTH | AUDI | MILL+ London / BBH London | UNITED KINGDOM | MILL+ London / THE MILL London / THE MILL Los Angeles | Gold Lion | |
| WAR ON DRUGO | INSTITUTO IGARAPÉ | ALMAPBBDO São Paulo | BRAZIL | Gold Lion | ||
| MONTY’S CHRISTMAS | JOHN LEWIS | MPC London / ADAM&EVEDDB London | UNITED KINGDOM | BLINK PRODUCTIONS London | Gold Lion | |
| 3-SECOND COOKING “SHRIMP FRYING CANNON” | NTT DOCOMO | AOI PRO. Tokyo / TOKYU AGENCY Tokyo / NTT ADVERTISING Tokyo | JAPAN | AOI PRO. Tokyo | Gold Lion Campaign | |
| 3-SECOND COOKING “SUPER FRIED DUMPLING” | NTT DOCOMO | AOI PRO. Tokyo / TOKYU AGENCY Tokyo / NTT ADVERTISING Tokyo | JAPAN | AOI PRO. Tokyo | Gold Lion Campaign | |
| 37 DAYS | ATLANTIC GROUP | LEO BURNETT FRANCE Paris | FRANCE | QUAD PRODUCTIONS Clichy / LA CAVALERIE Montreal | Gold Lion | |
| CUSTOM-MADE COMMERCIAL | MAN LATIN AMERICA | ALMAPBBDO São Paulo | BRAZIL | LANDIA Buenos Aires | Silver Lion | |
| LEARN THE HARD WAY | THE PRINCE’S TRUST | CHI & PARTNERS London | UNITED KINGDOM | ACADEMY FILMS London | Silver Lion | |
| WHAT LIVES INSIDE – EPISODE ONE | INTEL + DELL | PEREIRA & O’DELL San Francisco | USA | RSA FILMS Los Angeles / MPC Santa Monica / LAUNDRY! Los Angeles | Silver Lion Campaign | |
| WHAT LIVES INSIDE – EPISODE TWO | INTEL + DELL | PEREIRA & O’DELL San Francisco | USA | RSA FILMS Los Angeles / MPC Santa Monica / LAUNDRY! Los Angeles | Silver Lion Campaign | |
| WHAT LIVES INSIDE – EPISODE THREE | INTEL + DELL | PEREIRA & O’DELL San Francisco | USA | RSA FILMS Los Angeles / MPC Santa Monica / LAUNDRY! Los Angeles | Silver Lion Campaign | |
| WHAT LIVES INSIDE – EPISODE FOUR | INTEL + DELL | PEREIRA & O’DELL San Francisco | USA | RSA FILMS Los Angeles / MPC Santa Monica / LAUNDRY! Los Angeles | Silver Lion Campaign | |
| POO FACE | PROCTER & GAMBLE | SAATCHI & SAATCHI London | UNITED KINGDOM | GREAT GUNS London | Silver Lion | |
| 100 | LEICA GALLERY SÃO PAULO | STINK Sao Paulo / F/NAZCA SAATCHI & SAATCHI São Paulo | BRAZIL | STINK Sao Paulo | Silver Lion | |
| MECHANICS | AUDI | THJNK Berlin | GERMANY | ANORAK RADICAL MEDIA Berlin | Silver Lion | |
| EVERY DAY IS DAY ONE | SAMSUNG | EXIT FILMS Melbourne / 72ANDSUNNY AMSTERDAM | AUSTRALIA | EXIT FILMS Melbourne / SMUGGLER London | Silver Lion | |
| BEDS | IKEA | MJZ LONDON / MOTHER London | UNITED KINGDOM | MJZ LONDON / STILLKING FILMS Cape Town | Silver Lion | |
| THIS GIRL CAN | SPORT ENGLAND | FCB INFERNO London | UNITED KINGDOM | SOMESUCH London | Silver Lion | |
| 100 | LEICA GALLERY SÃO PAULO | STINK Sao Paulo / F/NAZCA SAATCHI & SAATCHI São Paulo | BRAZIL | STINK Sao Paulo | Silver Lion | |
| FREESTYLE | ARLA FOODS | MJZ LONDON / WIEDEN+KENNEDY London | UNITED KINGDOM | MJZ LONDON | Silver Lion | |
| BEAUTY GREW ALL AROUND | REGENCY BEAUTY INSTITUTE | COLLE + McVOY Minneapolis, MN | USA | Silver Lion | ||
| 100 | LEICA GALLERY SÃO PAULO | STINK Sao Paulo / F/NAZCA SAATCHI & SAATCHI São Paulo | BRAZIL | STINK Sao Paulo | Silver Lion | |
| THIS GIRL CAN | SPORT ENGLAND | SOUNDTREE MUSIC London / FCB INFERNO London | UNITED KINGDOM | SOMESUCH London | Silver Lion | |
| THE GAME BEFORE THE GAME | BEATS BY DR. DRE | R/GA LONDON | UNITED KINGDOM | THE SWORD FIGHT Los Angeles / ROCK PAPER SCISSORS Santa Monica / BREWSTER PARSONS Los Angeles | Silver Lion | |
| THIS GIRL CAN | SPORT ENGLAND | WAVE STUDIOS London / FCB INFERNO London | UNITED KINGDOM | SOMESUCH London | Silver Lion | |
| THE LAST GAME | NIKE FOOTBALL | PASSION PICTURES London / WIEDEN+KENNEDY Portland | UNITED KINGDOM | PASSION PICTURES London | Silver Lion | |
| BREAKDANCE | JOHNSON & JOHNSON | DDB BRASIL São Paulo | BRAZIL | VETOR ZERO São Paulo | Silver Lion | |
| MAYA | SSE | THE MILL London / ADAM&EVEDDB London | UNITED KINGDOM | ACADEMY FILMS London | Silver Lion | |
| THE BOY WHO BEEPS | GE | BBDO NEW YORK | USA | PARK PICTURES New York | Bronze Lion | |
| FREESTYLE | ARLA FOODS | MJZ LONDON / WIEDEN+KENNEDY London | UNITED KINGDOM | MJZ LONDON | Bronze Lion | |
| THE GUN | 20TH CENTURY FOX | PULSE FILMS London | UNITED KINGDOM | PULSE FILMS London | Bronze Lion | |
| THE WHITE RUSSIAN | KAHLÙA | LUCKY GENERALS London | UNITED KINGDOM | STINK London | Bronze Lion | |
| WHAT LIVES INSIDE – EPISODE ONE | INTEL + DELL | PEREIRA & O’DELL San Francisco | USA | RSA FILMS Los Angeles / MPC Santa Monica / LAUNDRY! Los Angeles | Bronze Lion Campaign | |
| WHAT LIVES INSIDE – EPISODE TWO | INTEL + DELL | PEREIRA & O’DELL San Francisco | USA | RSA FILMS Los Angeles / MPC Santa Monica / LAUNDRY! Los Angeles | Bronze Lion Campaign | |
| WHAT LIVES INSIDE – EPISODE THREE | INTEL + DELL | PEREIRA & O’DELL San Francisco | USA | RSA FILMS Los Angeles / MPC Santa Monica / LAUNDRY! Los Angeles | Bronze Lion Campaign | |
| WHAT LIVES INSIDE – EPISODE FOUR | INTEL + DELL | PEREIRA & O’DELL San Francisco | USA | RSA FILMS Los Angeles / MPC Santa Monica / LAUNDRY! Los Angeles | Bronze Lion Campaign | |
| UNSKIPPABLE: FAMILY LONG FORM | GEICO | THE MARTIN AGENCY Richmond | USA | PARK PICTURES New York | Bronze Lion | |
| THE WHITE RUSSIAN | KAHLÙA | LUCKY GENERALS London | UNITED KINGDOM | STINK London | Bronze Lion | |
| MY LAST DAY | AMNESTY INTERNATIONAL THE NETHERLANDS | OGILVY & MATHER AMSTERDAM | THE NETHERLANDS | DPPLR Amsterdam | Bronze Lion | |
| A MOTHER’S BODY | UNILEVER | OGILVY & MATHER LONDON | UNITED KINGDOM | TANTRUM London | Bronze Lion | |
| DREAMING OF YAMS | FOODSTUFFS NZ | FINCH Sydney / COLENSO BBDO Auckland | AUSTRALIA | FINCH Sydney | Bronze Lion | |
| NOT IN THE SHAPE THEY USED TO BE | HILL’S PET NUTRITION | RED FUSE Prague / Y&R PRAGUE | CZECH REPUBLIC | TOASTER PICTURES Prague | Bronze Lion | |
| WELCOME TO AIRBNB | AIRBNB | CIRKUS Auckland / TBWA\SINGAPORE | NEW ZEALAND | CIRKUS Auckland | Bronze Lion | |
| TOO INFORMATIVE | DU | LEO BURNETT DUBAI | UNITED ARAB EMIRATES | DEJAVU Dubai | Bronze Lion | |
| FILM4 IDENTS | CHANNEL 4 | 4creative London | UNITED KINGDOM | MANVSMACHINE London | Bronze Lion | |
| SHAPE YOUR TIME | CARTIER | PUBLICIS 133 Paris | FRANCE | QUAD PRODUCTIONS Clichy | Bronze Lion | |
| FREESTYLE | ARLA FOODS | MJZ LONDON / WIEDEN+KENNEDY London | UNITED KINGDOM | MJZ LONDON | Bronze Lion | |
| ORIGINAL SUPERSTAR | ADIDAS ORIGINALS | JOHANNES LEONARDO New York | USA | CAVIAR Los Angeles | Bronze Lion | |
| CONVERSE: MADE BY YOU | CONVERSE | ANOMALY New York | USA | ICONOCLAST Los Angeles | Bronze Lion | |
| THE PEOPLE’S FILM, 60 YEARS TOGETHER | VOLKSWAGEN | FINCH Sydney / COLENSO BBDO Auckland | AUSTRALIA | FINCH Sydney | Bronze Lion | |
| POO FACE | PROCTER & GAMBLE | SAATCHI & SAATCHI London | UNITED KINGDOM | GREAT GUNS London | Bronze Lion | |
| I SKIP LEG DAY | MERCEDES-BENZ CARS VERTRIEB DEUTSCHLAND | BBDO GROUP GERMANY Berlin | GERMANY | BIGFISH FILMPRODUKTION Berlin | Bronze Lion | |
| 37 DAYS | ATLANTIC GROUP | LEO BURNETT FRANCE Paris | FRANCE | QUAD PRODUCTIONS Clichy | Bronze Lion | |
| SHAPE YOUR TIME | CARTIER | PUBLICIS 133 Paris | FRANCE | QUAD PRODUCTIONS Clichy | Bronze Lion | |
| THE CITY | HEINEKEN | 750MPH London / WIEDEN+KENNEDY AMSTERDAM | UNITED KINGDOM | TRAKTOR Los Angeles | Bronze Lion | |
| IF YOU’RE HAPPY | WEIGHT WATCHERS | WIEDEN+KENNEDY Portland | USA | EPOCH FILMS Los Angeles, CA | Bronze Lion | |
| MADE OF BLACK | DIAGEO | AMV BBDO London / BBDO SOUTH AFRICA Johannesburg | UNITED KINGDOM | ROGUE London | Bronze Lion | |
| THE BATTLE | CANALSAT | KOUZ PRODUCTION Paris / BETC Paris | FRANCE | RODS FILMS Paris | Bronze Lion | |
| MAYA | SSE | THE MILL London / ADAM&EVEDDB London | UNITED KINGDOM | ACADEMY FILMS London | Bronze Lion | |
| T-SHIRTS | IKEA | MPC London / MOTHER London | UNITED KINGDOM | BLINK PRODUCTIONS London | Bronze Lion | |
| ALL-POWERLESS | MOPHIE | DEUTSCH LA | USA | BISCUIT FILMWORKS Los Angeles | Bronze Lion | |
| A MESSAGE TO SPACE | HYUNDAI MOTOR COMPANY | INNOCEAN WORLDWIDE Seoul | SOUTH KOREA | PLANIT Seoul / ADDICT MEDIA FILMS Seoul / DUOFILMS Los Angeles | Bronze Lion | |
| Total: 66 | ||||||
KVYV
MarketingActivo es Media Supporter del Festival Cannes Lions
